Our Leadership Team
First Choice Healthcare Solutions is led by a collaborative team of talented executives and healthcare experts whose shared vision, managerial experience and strong understanding of how to build successful, profitable businesses are serving to define and guide the Company's patient-centric culture, day-to-day operations, long term growth strategies and sustainable value creation.

Board of Directors & Executive Leadership Team

EXECUTIVE CHAIRMAN OF THE BOARD

Mr. Terence Herzog is the President of Herzog Capital Management Inc., a corporate advisory business.  Mr. Herzog has been in the financial industry for over 50 years.  Mr. Herzog became a Registered Representative in 1965 and went on to become a partner in a New York Stock Exchange brokerage firm managing sales teams as well as generating new business for the investment banking department. Later, Mr. Herzog went on to start his own money management firm managing more than $12 billion in futures, equities and government securities markets.  Mr. Herzog also has extensive experience in the startup world. Mr. Herzog has been an officer and/or director of over 30 companies across several industries.

BOARD MEMBER & CHIEF EXECUTIVE OFFICER

Mr. Lance Friedman began his career in the legal field with a focus in corporate, securities and merger and acquisition transactions, before transitioning to merchant/Investment Banking and business operations in 1987. In the mid-90s, he was hired by healthcare and real estate magnate Abraham Gosman and Bernard Marden to become a part of senior management in various investment led healthcare focused companies. Subsequently, Mr. Friedman was invited to join EGL Holdings as Managing Director/Partner, a well-known cross border venture capital and boutique investment banking in 2003 to manage the healthcare investment and advisory practice, including serving as an internal senior level capital markets and M&A member of VertiSoft resulting in its sale to Optio Software and served as COO and EVP of Finance of Fletcher-Flora Health Care Systems, Inc., resulting in the sale of the company to Merge Healthcare.  Recent appointments include CEO of Instaprin Pharmaceuticals to execute an exit due to an SEC matter consent judgment issued to the Company and its founder, and VIA Motors International leading its capital markets strategy.  Since that time Mr. Friedman has advised or was retained as an outsourced senior manager, work out specialist and/or business development advisor at several large independent broker dealers, through his firm Blackstone Capital Advisors, Inc., which is an international boutique financial advisory and merchant banking organization. Mr. Friedman earned a Bachelor of Arts in Political Science from American University, cum laude, and a Doctor of Law from Benjamin N. Cardozo School of Law, Yeshiva University.  

BOARD MEMBER 

Mr. Evan Kostorizos is a startup advisor. He served as Compliance Officer of Raise.com from February 2013 to November 2014. Mr. Kostorizos served as Director of Information of CouponTrade from February 2012 to February 2013. He served as Founder and Chairman of Blueshift Innovations Inc. from May 2003 to August 2010. As its founder, he was dedicated to the development of an automated trading system that utilizes forecasts generated from information available in online marketplaces.

BOARD MEMBER & CHIEF OPERATING OFFICER

Mr. Eric Weiss has served in an independent contractor capacity, as an operating officer and advisor to the Board of Directors of Montvale Surgical Center, in Montvale, New Jersey since August 2018.  Mr. Weiss also served as President and CFO of TBT Group, Inc. since June 2007. Mr. Weiss earned a Juris Doctor from Duke Law School, a Master of Business Administration from the University of Chicago and a Bachelor of Science from New York University and is a Certified Public Accountant. 

CHIEF FINANCIAL OFFICER

Mr. Phillip J. Keller was appointed Chief Financial Officer in July 2017 and appointed interim Chief Executive Officer on November 19, 2018.  From 2014 through 2015, Mr. Keller served as Senior Vice President of Finance and Chief Financial Officer of RehabCare Inc., a provider of physical, occupational and speech-language rehabilitation services to hospitals, skilled nursing facilities and home care settings in 47 states across the United States of America. Prior to joining RehabCare Inc. in 2014, Mr. Keller served as Senior Vice President of Finance of PharMerica, Inc. (NYSE: PMC), an institutional pharmacy servicing skilled nursing and assisted living facilities, hospitals and other long term alternative care facilities. Other previous executive posts have included Senior Vice President of Finance and Principal Accounting Officer of BioScrip, Inc. (NASDAQ: BIOS), and Vice President of Finance, Chief Financial Officer and Treasurer of DMI Furniture Inc. (NASDAQ: DMIF). In May 1991, Mr. Keller earned his Certified Public Accountant license. He began his career working as a Staff Accountant for Laventhol & Horwath after graduating from the Loyola University of Chicago with a B.S. degree in Accounting.